Be more Norway

Norway sets the bar high for the rest of the maritime industry when it comes to innovation, technology and investment in both. Centuries of shipping heritage, decades of oil and gas engineering and the world’s largest sovereign wealth fund give the country an enviable edge in tackling maritime industry challenges.

That position of leadership is one that the country wears with appropriate seriousness; there is no doubt that Norway’s owners, banks and regulators want to be a model for the future. But they also know how great the challenge will be.

The key word is of course collaboration, but the Norwegian Maritime Authority’s Knut Arild Hareide believes greater trust is also needed to make progress on smartening up shipping.

“Building trust though action is more difficult than through words but that is the basis of relationships,” he said. “We have targets, but we need action; more of it and faster.” In fact, he pointed out collaboration isn’t a word in Norwegian – the closest is co-operation “but that is what we need”.

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